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LISA FIESSINGER NAMED CHIEF FINANCIAL OFFICER OF NORTHLICH
CINCINNATI (February 25 2010) – Northlich, a leading brand engagement agency, has named Lisa Fiessinger as its new chief financial officer. Fiessinger will oversee the agency’s accounting, finance, human resources and contract management departments, and provide strategic oversight to improve efficiencies across the agency as it grows its [...]
news, press releases comments: 0
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Meet Me Half Way
Posted by: ashley walters, marketing director | February 22, 2010 at 1:06 pm
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One of the most unexpected findings in our consumer Frugality research was just how determined today’s consumers are. They’re willing to go that extra mile to buy a product they love. But being loyal equals hunting for deals, (i.e., shopping at three or four retailers, subscribing to online coupon networks and setting aside time [...]
blog, cultural storms comments: 0
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NORTHLICH HIRES EIGHT AND NAMES NEW CHIEF “CONVERSATION” OFFICER
Mark Willis Leads Agency’s New Approach to Connecting with Consumers
CINCINNATI (February 10, 2010) – Northlich, a brand engagement agency, has named Mark Willis as its new Chief Conversation Officer, where he will oversee the agency’s Public Relations, Social Media and Connection Planning departments. The agency also continues [...]
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It’s an economical whirlwind of trading up, down, off and out and consumers are exhausted! Tune in to watch this week’s frugality video which highlights consumer trading shifts and opportunities for marketers and brands alike.
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Consumers are redefining what value means in today’s economy. Check out our latest video to learn what this means for your brand.
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