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ashley walters Bookmark and Share

360 degree trading shifts
Posted by: ashley walters, marketing director | February 3, 2010 at 11:51 am

It’s an economical whirlwind of trading up, down, off and out and consumers are exhausted! Tune in to watch this week’s frugality video which highlights consumer trading shifts and opportunities for marketers and brands alike.

blog, cultural storms      comments: 0


ashley walters Bookmark and Share

The New Definition of Value
Posted by: ashley walters, marketing director | February 2, 2010 at 11:21 am

Consumers are redefining what value means in today’s economy. Check out our latest video to learn what this means for your brand.

blog, cultural storms      comments: 0


preeti thakar Bookmark and Share

Understanding the Future Grocery Shopper
Posted by: preeti thakar, sr. account manager | January 19, 2010 at 11:07 am

UNDERSTANDING THE FUTURE GROCERY SHOPPER
Northlich and MRSI Release Research Results to Define the New Next Normal
CINCINNATI (January 19, 2010) – Northlich and Marketing Research Services, Inc.  (MRSI) announced today the availability of its highly-anticipated qualitative and quantitative research study results, which uncover today’s consumer grocery shopping attitudes and behaviors triggered by the recession and [...]

Uncategorized, news, press releases, rehavior      comments: 2


ashley walters Bookmark and Share

The Next New Normal Goes Social
Posted by: ashley walters, marketing director | January 14, 2010 at 1:42 pm

As you may know from recent posts, we’ve been carefully studying consumer frugality for nearly a year now. We’ve traveled from coast to coast talking with consumers, CMOs and research experts to get a better grasp on how consumer behavior is changing due to the recession and what that means for leading brands and even [...]

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ashley walters Bookmark and Share

Broadcasting Live from Cleveland
Posted by: ashley walters, marketing director | December 18, 2009 at 12:38 pm

Birds Eye recently debuted its new Seafood line at WKYC Channel 3 in Cleveland. Good Company host, Fred Griffith and Birds Eye Associate Brand Manager, Laura Steinbacher dished for four minutes about the tasty new meals. [...]

blog, news      comments: 2


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Northlich. A brand engagement agency. We strive to be a force that lifts brands to a higher, more relevant place; lifts consumers through 'useful' ideas; lifts our clients to success; and lifts each other to be our best.