cultural storms

Northlich’s 60 Second Impact – July 2010
Posted by: brian newberry, chief strategy officer | July 26, 2010 at 2:15 pm

The following is the July edition of Northlich’s 60 Second Impact: 60 Seconds of Information Impacting You and Our Fast Forward Economy.
60 Second Articles:
1. Crack The Marketing Code By Answering These 10 Critical Questions
2. Look Who’s Talking — Not The Movie
3. The 60 Second Close: Is It Time For “Retro” Marketing?
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1.  Crack The Marketing [...]

blog, cultural storms, northlichin', rehavior      comments: 0

Obesity in America—From Battling an Epidemic to Staging a Revolution
Posted by: miguel sanchez, rehaviorist | May 12, 2010 at 1:45 pm

Years ago, “obesity in America” was a good topic gateway into a new diet or exercise fad explanation. Then obesity rates rose dramatically in every state and people began noticing that countless children were too overweight to properly enjoy recess. Obesity became the next dangerous American epidemic. [...]

blog, cultural storms      comments: 1

Meet Me Half Way
Posted by: Northlich, | February 22, 2010 at 1:06 pm

One of the most unexpected findings in our consumer Frugality research was just how determined today’s consumers are. They’re willing to go that extra mile to buy a product they love. But being loyal equals hunting for deals, (i.e., shopping at three or four retailers, subscribing to online coupon networks and setting aside time [...]

blog, cultural storms      comments: 1

360 degree trading shifts
Posted by: Northlich, | February 3, 2010 at 11:51 am

It’s an economical whirlwind of trading up, down, off and out and consumers are exhausted! Tune in to watch this week’s frugality video which highlights consumer trading shifts and opportunities for marketers and brands alike.

blog, cultural storms      comments: 0

The New Definition of Value
Posted by: Northlich, | February 2, 2010 at 11:21 am

Consumers are redefining what value means in today’s economy. Check out our latest video to learn what this means for your brand.

blog, cultural storms      comments: 0

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